Components of Digital Marketing : Whatever your marketing strategy or business plan, you must put the consumer first. With the help of digital marketing, you may tailor each campaign, communication, and service to the best of your ability to meet the needs of your audience. However, you must thoroughly understand your clients and make long-term plans if your efforts are as effective as possible. The first step in this procedure is to develop detailed marketing personas and precisely map the consumer journey. Take this crucial action as soon as possible in your business planning. It will ensure that the intended audience will receive your marketing message, enhancing your brand's presence. Use the best SEO Company UK to achieve desired SEO rankings.